Marketing Articles

If you’re not smart and strategic about your marketing efforts, the results might look as if you’re not promoting your business at all

If you’re not smart and strategic about your marketing efforts, the results might look as if you’re not promoting your business at all

Don’t get so caught up in the return on investment of your marketing dollars that you neglect what truly draws customers to your business

At first, Martin Ruiz didn’t even know what a septic tank was. Today he owns a profitable pumping and portable restroom business in Southern California.

What seems like an intimidating marketing medium may actually be the most accessible

You may already be diligently monitoring online reviews customers write about your company, but have you ever thought about doing the same for your competitors? There could be something there to learn as well.

New Trading Spaces carpenter Brett Tutor is doing his own exciting career swap, from digging up septic tank lids to making remodeling dreams come true.

Experience as a golf pro and country club hospitality manager helped Zack Ray make a smooth transition to a new career as a pumper.

The internet is enormous. Don’t let your company’s website get lost out there!

Using lead-generation services can be effective if you take the right approach

Marching to the beat of his own drummer, Raymond Harris builds his one-man Sunshine Septic business by employing strategies others may never consider.

Spotless restrooms are the key to success for Cristine Glass and Ohio’s ASAP Sanitary Services.

There’s a symbiotic relationship between your online and offline marketing efforts. Here’s a look at how to maximize the benefits of that relationship.

Thinking about long-term growth for your business can fall by the wayside when you’re focused on day-to-day operations. But it’s worth carefully considering the pros and cons of the many different growth methods.