Entry 288577Marketing a pumping company is a blessing and a curse.On one hand, everyone needs you. That means a massive pool of...
Entries Tagged Marketing
Online Exclusives
Marketing Efforts Are Worthless Without Strong Customer Service
With Google Ads, Facebook Ads, Google Local Services, and the myriad marketing avenues and options out there, it’s easy to get caught...
Editorial
Following a Midcareer Course Correction, a California Businessman Found Success in the Wastewater Industry
In 1998 Martin Ruiz knew nothing about septic systems and never imagined he’d one day own a company in the wastewater industry....
Online Exclusives
Why Every Company Should Use Video Marketing
Over the past several years, Adrian Halter has worked with OSY Rentals and Rival Hydrovac in western Canada to create a unique...
Online Exclusives
3 Things You Can Learn From Your Competitors’ Reviews
For pumpers, especially those in bigger markets, there’s no shortage of competition. While the competition may be fierce in your market, the key...
Editorial
He Went From Septic Inspector to Reality TV Star
It wasn’t too many years ago that Brett Tutor was apprenticing for his grandfather Chet Tutor’s home inspection company, a teenager hand-digging...
Editorial
This California Pumper’s Career Change Is a Hole-in-One
While working as a golf course pro in Colorado and Texas, Zack Ray never dreamed he would one day own a septic...
Online Exclusives
12 Ways to Perk up Your Website
Entry 288736A septic pumper's website is everything from a 24/7 customer support center to a sales and marketing tool. Websites make a...
Online Exclusives
Should You Pay for Customer Leads?
Entry 288739When, if ever, should you pay for a customer lead?
There is certainly no shortage of lead-generating services out there — all...
Editorial
This Tennessee Pumper Refuses to Follow a Conventional Path to Success
Raymond Harris believes he must think outside the box to prosper as a solo septic service operator. Pumping is a difficult business,...
Editorial
You Can’t Beat a Reputation for Cleanliness in the Portable Sanitation Industry
People are usually a little shocked when Cristine Glass shows up to deliver portable restrooms since she’s barely 5 feet tall and...
Online Exclusives
4 Ways to Boost Business Without the Internet
Online marketing and offline marketing — two separate things, right? Well, yes and no. While the strategies, avenues, and techniques themselves are...
Online Exclusives
5 Strategies to Grow Your Pumping Business
Sometimes it seems like there isn’t any energy or time left after getting through the day’s jobs. Growing the company — whether...
Editorial
Sometimes You Have to Stick to What You Do Best … and Success Will Follow
For JT’s Septic of Dewey-Humboldt, Arizona, the economic downturn a decade ago was a chance to reinvent the company and focus its...

















