Marketing Articles

Do you have a joke on the side of your truck? One pumper shares his advice on avoiding one-liners that might give your business a less-than-stellar reputation.

The owner of Texas pumping outfit Universal Vacuum Services focuses on the basics of good service and sharp-looking trucks to build a business for the long haul

Arkansas Portable Toilet Rentals owner Scott Thone turns to showy graphics and a big online presence to market his business for the 21st century

Search every media nook and cranny to generate the kind of free publicity that will bring more customers to your front door

A pair of wastewater professionals who for many years have worked on behalf of industry causes and advancement were honored by COLE Publishing and the National Association of Wastewater Transporters at the Pumper & Cleaner Environmental Expo International last month in Louisville.

Digital strategy consultant James Davidson shares tips to rev up your small business Internet presence AND attract more customers.

Michigan’s Pump That Septic aggressively markets to spur growth and educate consumers.

When there are too many competitors and not enough work orders to go around, company owners can lose their focus and make business-busting decisions.