Marketing Articles

This trumps your typical holiday light display.

Managing partner has seen triple-digit growth in her company from community involvement.

Read up on strategies to improve your marketing plan, expand your services, and become a better leader.

Continuing to read and learn about running your small business will make you more successful – and Pumper is here to help.

Word-of-mouth referrals are becoming social-media referrals and your advertising should change accordingly.

Here’s everything you need to know about the social media platform you may not have mastered yet.

A poster wonders about the effectiveness of paying to include his pumping business on Angie’s List. Readers weigh in.

Are you advertising as effectively as you could be? Learn how to avoid these advertising blunders.

Before, during and after the show, use social media and your company website to promote your business.

Customer endorsements give your company honest credibility to back up your product or service claims.

Savvy customers won’t fall for your old-school advertising tactics. It’s time to embrace change.

Run the numbers on your company’s fiscal health and make few changes to ensure higher profits in 2015.

If you want to stay competitive in 2015, you need to ensure your business is waiting for customers on the list of local Google search results.