We've been running our family plumbing business for about seven years. During that time, our definition of “success” has shifted dramatically.At first, it was enough that we were making revenue. Perfect strangers were willing to give us money to do work for them — fantastic! That lasted about two months. We wanted more. More revenue meant we could grow. We started setting goals and defining what success meant.We wanted to hire more people, add more trucks, buy more equipment and purchase a commercial property. Alongside all of that, we found that revenue growth is a bit addictive. It's like winning a
How to Shift Your Business Focus From Revenue to Profit
It’s nice to see overall revenue figures grow, but over the long term, profitability is what you really want from your business
May 09, 2019 | by Anja Smith |
