As a service professional, sometimes it can seem like it’s only about the price for customers. You have those customers who are only loyal until a Groupon pops up in their inbox. There are those just going through the search results, getting estimates from every contractor in the area and selecting whichever company has the lowest quote.You pride yourself on your fair prices, but there’s always going to be someone who will do the job for less. How can you compete? By tailoring your services to the customers who are willing to pay more for a better experience.For many customers,
Winning Customer Loyalty in the Era of Millennials
Here are tips on how to deal with a millennial customer base and lock them down with personal attention rather than a low price
Jan 23, 2019 | by Carter Harkins and Taylor Hill |
