So much depends on what pops up on a screen when a potential customer types your name or company name into a search engine or mentions it to Siri. The first thing someone sees after they click can make the difference between giving you business or taking it to another pumper. Make sure they like what they see by taking steps to give your online reputation a checkup and possibly a makeover.
1. Analyze. Type your name into a search engine, and note what comes up and how the order mentions of your name come up. Do the same for your company
