Over the past year, you’ve been courting and cultivating potential new customers. After submitting a handful of proposals, at last a call comes in from a property management firm in need of a septic pumping and maintenance at several complexes. But, a little due diligence reveals that the new potential client seems to be more risk than the company is willing to stomach.While one could argue that the credit inquiry should be done ahead of prospecting efforts, this scenario plays out with unfortunate frequency.“Measuring credit risk and determining who to extend credit to and how much is an art form,
