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The home service market is surging, spurred by rising rates of homeownership as well as the average age of homes passing the 50-year milestone. This forecast brings welcome news for home service business owners, but not without a few caveats. The nationwide shortage of skilled labor continues to be an especially acute pain point for contractors, potentially limiting their ability to capitalize on this seismic growth.One way to address the labor shortage is through a strategic emphasis on retention — encouraging top talent to stick around rather than wandering off in search of greener pastures. To ensure high-performing technicians stay, home
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