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Looking to increase your rates of customer satisfaction and retention? Ultimately, building a loyal customer base isn’t rocket science. Provide a quality service, ensure decent value, be transparent in your pricing, and of course, let your customers know how much you appreciate them. This sense of gratitude is the “secret sauce” that distinguishes truly excellent companies. And the holiday season is an ideal time to make your appreciation known. Consider these tried-and-true strategies to express customer appreciation and improve your customer retention rates throughout this final stretch of the year.1) Send holiday cards.As a rule of thumb, we send holiday cards
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