Small Business Articles

Knowing that your potential customers aren’t always making decisions off pure logic can help you craft a more impactful marketing strategy for your business

It never hurts to be reminded how important regular equipment maintenance is to the success of a business

Determining who exerts influence and commands respect is key to creating great teams

It’s easy to get distracted by new attention-getting tactics and forget about the tried and true methods that still effectively draw in customers

Companies can stop The Big Quit by recognizing employees for good performance

You don’t necessarily have to service every customer immediately, but you should keep in mind the tight window you have to respond before they decide to go to a competitor

The PHCC Educational Foundation hosted a workshop about how tools like ChatGPT can be utilized by contractors

If you feel like you’re in a slump with your approach to getting the word out about your business to potential customers, here are some tips to consider

Making employees feel they matter is critical to retention, engagement and good health