Rodeo Star Turned Pumper Finds Name Recognition Only Takes You So Far

Drake and Cindy Whitney operate Cowboy Septic and Straight Flush Rentals from their farm in Airdrie, Alberta, about 25 miles north of Calgary. Trading in an active career in rodeo for a career in septic service and portable restrooms, Drake realized that exceptional service would carry him a lot further than name recognition. He was raised in the small town of Hanna about 150 miles east of Calgary. Although his family lived in town, all of his peers were into rodeo.“I was about 11 years old and got into steer riding,” Whitney recalls. “I moved up to the amateurs, to the