Your company’s website has two main purposes: to educate your customers and sell your brand.
But with the rise in importance of Google My Business Profiles (formerly known as your Knowledge Panel/Graph), the increasing weight of reviews, the introduction of Google Local Service Ads and, of course, traditional pay-per-click ads, some folks are claiming that you no longer need a website. That websites no longer matter.
We don’t disagree that Google wants to be your new homepage. They don’t want searchers to have to look anywhere else; they want them to find everything they need to make a decision on which pumper
