There is an old proverb that goes, “Give a person a fish, and you feed them for a day. Teach a person to fish, and you feed them for a lifetime.” The same can be said about publicity. If you do publicity once, you’ll only get business for a day. However, if you do publicity with frequency and repetition, you’ll build a business that will feed you for a lifetime.The advice and benefits of seeking publicity go for any type of business, from a major corporation to a mom and pop local company — say your septic service or portable
