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When a customer signs on with you to install their onsite system, gaining that customer is only half the battle. The hard, and valuable, part is retaining the customer for all future maintenance, upgrades and eventual replacements. Developing that relationship is an important component of your business. The hope is that they are so happy with your company that they become an advocate, referring you to all their family and friends. In this day of social media, having happy customers is critical. Long gone are the days of just pounding the system in, moving on and hoping for the best. There
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