Your Online Presence: What is Your Customer Looking For?

Your website is the cornerstone for marketing your business. It’s a value added tool and it’s actually an internal, external and interactive tool, if set up correctly. We’re all in a service industry so customer service needs to be a priority. If you don’t believe me, just listen to a commercial for Angie’s List: “The number one trusted resource for carpenters, plumbers and dentists!”Let’s do a bit of diversion and talk for a moment about marketing with Angie’s List. What’s the demographic of your best client? If you don’t know, we should talk. The demographic of Angie’s List is as