As consumers are bombarded with so many messages from companies offering products and services, effective marketing might be as critical to your...
Business & Technology
Displaying results 1327-1340 of 1340
Editorial
Spread the Word
Every business needs a cost-effective way to keep their name and services in front of prospects and existing customers. For many business...
Editorial
The Art of Debt Collection
If you extend credit to your customers, sooner or later you’ll have trouble collecting unpaid bills. Your first goal, of course, is...
Editorial
Raise Awareness and Funds to Promote the Use of Onsite Systems
A disorganized industry, legislative and regulatory ignorance/inertia, public misconceptions, and a bias against the onsite/decentralized wastewater industry from competing interests have led...
Editorial
Industry Veterans Given Their Due
A pair of wastewater professionals who for many years have worked on behalf of industry causes and advancement were honored by COLE...
Editorial
Smooth Out the Speed Bumps
To be competitive in today’s marketplace, you have to do one thing: Serve customers ten times faster than you do now. “What?”...
Editorial
New or Pre-Owned?
Anyone who’s ever done it would surely agree: Buying an existing business is no walk in the park. The learning curve has...
Editorial
Faster, Smarter, Greener
Whether it’s locating a buried septic system, providing on-site data or backtracking a portable restroom route, today’s GPS-enhanced software can help minimize...
Editorial
Time For a Website Makeover?
Websites seem to be like noses and opinions — everybody has one!
According to Netcraft, an Internet services company that has tracked website...
Editorial
Small Company, Big Image
With a colorful, informative website and professionally produced marketing materials, you wouldn’t know that Pump That Septic consists of owner Dervin Witmer...
Editorial
Armor Yourself
All business people know they need insurance. But once you have the usual bases covered — property, vehicles, life, health — are...
Editorial
Clamp Down on Cell Phones
Yak, yak, yak. These days, people are talking on cell phones 24/7 — or so it seems. And if they’re not...
Editorial
Seven Ways to Fail
Everything is changing in the business world today. The new reality of too much competition and too little profit has become an...
Editorial
Have You Checked Your Website Lately
Almost every day I have an occasion to look at the website of a septic service or portable sanitation company. And as...




