Editorial Articles

The timely acquisition of a revered local brand and intuitive marketing moves set up young Massachusetts pumping outfit Capewide Enterprises for success.

A company owner is the most motivated sales professional, a poster is told. And the discussion turns to the effectiveness of phone book advertising.

Business credit cards can be helpful – but make sure you account for the hazards.

Turn up the mike! Speaking to local service clubs is an efficient way to promote your company and make new contacts.

North Carolina pumper Donald Goins’ bright yellow refurbished Peterbilt blends classic truck elements with a hardworking attitude.

Pumper invites your state association to post notices and news items in this column.

Steven Coia left Rhode Island for Iraq, serving in the U.S. Marines, then returned home to work for his family’s pumping business.

New York’s O’Brien’s Septic started as a small, part-time venture, but blossomed into a diversified, family-supporting pumping company.

Clues to allowable septic tank burial depths are found in your state’s codes, through a precast concrete trade group and in specifications from tank manufacturers.

Family-run Dusty’s Pumping Service sticks to traditional marketing and tried-and-true customer service to bring home the bacon.

A poster wonders if he should consider starting a septic service business for retirement income. Some answers are encouraging and some sound a warning.

Without adequate insurance, a legal claim could swallow financial assets and your business.