John Harper has been serving the portable restroom needs of northwest Louisiana and northeast Texas since 1985. He operates Port-A-Jon locations in Shreveport, La., and Longview and Jefferson, Texas. His bread-and-butter business is with construction contractors, but he also serves special events with individual units through VIP trailers and accessories. Over the years, he’s learned a thing or two about new business development through savvy marketing tactics. We think you’ll be able to put some of his suggestions to work for your business as the economy recovers. Pumper: How would you suggest portable sanitation contractors try to stand out in
