The National Football League is a multibillion-dollar business that captures the attention of hundreds of millions of fans on Sunday afternoons, and practically every other day of the week during its season. This kingpin of American sports still found time, however, to engage in a legal battle with Phoenix, Ariz., pumper Steve Fanning over what appears now to be an unfortunate name choice for his small portable sanitation business.Fanning has a long and successful history in the industry. He began working for someone else and then started his own pumping business, Johnny On The Spot.When service giant Waste Management Inc.














