When you first started your business, you glimpsed a future you felt confident pursuing. Maybe you had a dream so big you’d never admit it out loud, even to your spouse. Or maybe making your next mortgage payment was the extent of your planning, and the work hasn’t stopped.
I love this industry, but I’m going to guess most of you don’t have a written business plan. If you do, when was the last time you looked at it?A bulk of companies lack a clear understanding of where the company should be in five years and how the owner will exit.
