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The majority of people who sell for service companies don’t take follow-up seriously. After talking with a prospect, they leave one follow-up voicemail message or send one e-mail. A few salespeople will take it a step further and call or e-mail one additional time, but hearing that someone followed up three, four, five, six or seven times is rare.However, that’s exactly how many times you must follow up to get someone’s attention. That’s right, seven follow-ups are critical if you want to be successful. Whether you’re calling on restaurants to win grease trap servicing jobs or potential commercial pumping accounts,
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