For plumbing and HVAC contractors eager to discover proven, practical ideas to meet their business goals, the Plumbing-Heating-Cooling Contractors—National Association is providing real insights, solutions and value at its annual Conference and Product & Technology Showcase — PHCCCONNECT2023 — to be held Oct. 25-27 in Cleveland, Ohio.

“Every year, this is your best chance to connect with like-minded professionals who know your challenges, are eager to share their own solutions, and truly care not only about the future of their business but about the future of this industry,” says Dave Frame, CEO of Bob Frame Plumbing Services in South Bend, Indiana, and PHCC president.

Attendees can expect more than 20 targeted educational sessions on topics pertinent to plumbing and HVAC contractors, from business management and leadership, to sales and marketing, to soft skills and technology.

“These relevant sessions will result in key takeaways contractors can implement to make a significant difference in their business,” Frame says.

One of PHCC’s highly anticipated keynote speakers, Ken Carter, is ready to push attendees to their full potential during his address, “Growth Begins at the End of Your Comfort Zone.” This successful author, business owner and educator — and the inspiration behind the popular movie Coach Carter — will share his hard-hitting advice about accountability, integrity, and leadership, and his firm belief that “greatness is defined by the service you give to others.”

Back by popular demand, Connor Lokar, economist from ITR Economics, will offer an accurate, proven, analytical approach on “Piercing Through the Noise” concerning the status of today’s economy and will provide attendees with clear direction on how to maximize revenue and profit growth.

During a workforce development breakfast sponsored by supplyhouse.com. — “The Truth About the Trades: Dispelling the Top 10 Myths About Working in the Industry” — contractors and other professionals will share stories about some perceptions in the industry and how attendees can promote the truth about the plumbing and HVAC professions.

Educational opportunities also include two sessions for union-affiliated contractors; manufacturer tours of Moen, Merit Brass, RIDGID, and Oatey; a Women in the Industry luncheon hosted by the PHCC National Auxiliary; and a chance to experience PHCC’s popular Finance Bootcamp.

Contractors are encouraged to bring the power performers in their companies for a special one-day Rising Leaders Summit on Thursday, Oct. 26. The program will be packed with two keynote speakers — Goalmakers co-founder and CEO Jeremy Wall, as well as Steve Acho, a human and business performance mentor. This summit is sponsored by A. O. Smith, Milwaukee Tool, Rheem Manufacturing and Scorpion.

The year’s Product & Technology Showcase will be an unprecedented hub of activity with new exhibitors, more technology, more plumbing and HVAC manufacturers, product demonstrations, education theaters, “QSC Talks” from a business coach, and intimate one-on-one conversations with the leaders of exhibiting companies.

Attendees can also enjoy Cleveland’s endless icons of art, culture, and history. In fact, the PHCCCONNECT2023 closing event is at the city’s legendary Rock & Roll Hall of Fame.

For more information — including the conference schedule, session descriptions, registration, sponsors, and hotel rates and reservations — visit www.phccweb.org/connect. Register by July 31 to take advantage of the Early Bird Rates.