Break Into the Wedding Market With a Restroom Trailer

You don't need the most expensive restroom trailer available to compete in the high-end wedding market.
Break Into the Wedding Market With a Restroom Trailer
The Hack family added a restroom trailer to Tidy Tim's offerings two years ago. They expect the unit will have paid for itself by next summer.

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An old axiom says a business must spend money to make money. A good example is the restroom trailer purchased by Tidy Tim’s Inc. in Mount Gilead, Ohio.

Owners Tim and Patty Hack invested in the Satellite Industries trailer two years ago to break into the high-end wedding market. The 10-foot Satellite Suites trailer features men’s and women’s rooms, both with stalls, including a urinal on the male side. It also has Bluetooth radio, air conditioning and heat, hot/cold running water, and simulated wood floors.

The trailer isn’t the most expensive or the cheapest unit on the market. Instead, the couple aimed for a mid-priced unit — one with amenities nice enough to serve high-end weddings, Tim Hack says.

“It allows us to be more competitive with some of the bigger companies,” he says. “If we bought a really high-end trailer, we’d have to charge more, which would limit our clientele. This unit is very nice, but more practical from a price standpoint.”

To market the trailer, the Hack’s daughter, Katie, is trying to establish contacts with wedding planners and will also attend a local bridal show. “If we get one rental out of a bridal show, that will more than pay for the fee you have to pay to attend the show,” Hack says. “It’s also worth it because a lot of people aren’t even aware that this type of trailer is available.”

As for return on investment, Hack says he expects the unit will have paid for itself by the end of next summer, after three years of ownership. “In my mind, that’s a good turnaround. And we didn’t even push it hard (in advertising), either."



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